Blogging and Publishing Blog Posts is Fun, but it is also work!
Many people these days are working on the Web either full time or in their spare time. Blogging has become a great hobby, part time business and sometimes even a full-time business.
Depending on your reasons for Blogging, you may want to follow some of these steps so that more people will respond to what you are writing about!
So let’s get down to business and look at some of the steps you can take to make your Blog “Stand Out” and be seen.
First and foremost you have to write about something that people want to know more about! It doesn’t help you to write Blog after Blog about a subject that no one searches the web for. So picking your subject is the first step. I use a tool called Jaaxy, which helps me to find the words and phrases that people are searching for on the web. This is called Keyword Research. Without this tool, you could be writing for years and never have your work found by the world at large. So start with good Keyword Research for all your Blog posts.
Along with the keyword research comes the actual writing of your Blog Post. You need to know your topic and write about it in an authoritative way. Keep your writing relevant to the Title of your Blog Post. You want people to look at what you are writing and take your advice, you are the authority on that subject! They should be compelled, by your writing to make a better decision. DO NOT plagiarize! Use your own words to express your topic. If you are quoting someone, give credit to the person you are quoting.
If you are looking for help with Blogging and using it to generate some income, I would highly suggest getting help from Pajama Affiliates! They are a group that teaches you how to turn your blogging into a business. You decide how big or how small you want that to be.
Blog posts can be pretty boring if they are just word after word with nothing to break up those words. Use pictures to give some meaning and visual beauty to your writing. Just as children love picture books, readers of blogs love to see pictures related to what they are reading. With Blog Posts you must remember to fill in your Alt tags. This will help your blog to be found by the search engines. You should also make sure that you have at least one picture ready for social media sharing. Pinterest pictures 735×1102 with Alt tags filled in should be on your Post. DO NOT just grab pictures off the internet without permission. Give credit to pictures you are using even if they come from a “free site”. This is a good habit and one that will help you in the long run.
Fonts and Bolding
Blogging can be so much fun when you put a little personality into your writing. Add different fonts and bolding to make your points stand out! Skim readers will pick up on those points that catch their eyes. You can also use “colored text” to catch their eyes too.
Here is where you should capitalize on your Blog Post. Use your links to Amazon, Shareasale, Linkshare etc, but don’t cover your Blog Post with these links. Write about each link (at least 100 words per link) and be the authority. No one wants to see a page full of links just waiting to be clicked on. They want compelling reasons to click on your links. Give them that reason, by writing about each one. All affiliate links should be “no follow” so that google indexes your blog site. They won’t index your site if you send them to Amazon or other affiliate sites. The “no follow” makes them stay on your Blog page.
There is nothing more distressing than reading a Blog Post from someone that is supposed to be an authority on their subject and finding lots of spelling errors or errors in grammar. Most websites have a spell checker and grammar checker on board. Use them! I know it can be difficult when you have read and re-read what you are writing, sometimes your eyes skip over the typos. If that happens, have a friend look over your Blog Post before you publish it.
There are many places where you can direct your URL to be indexed. Many are free and you should use these to let the search engines know there is new content on your site. Bing, Google, and many other search engines regularly “crawl” the internet for new content, but when you let them know there is new content it will crawl them faster. Some of the Pinging Services I send my Blog Posts out to are: Pingomatic and SubmitStart. Both of these are free to use, so use them and get your content out there.
If you are working on the internet, you know how important Social Media is. You should have your own Facebook page, invite friends and family to like your page. Post your Blogs on those pages. You should have a Pinterest account. Make sure you set it up properly and again, post your Blogs. Join other Facebook groups where you can share your writings. Have a Google + account as well and set it up properly. Everywhere you go on the web, make sure that your Home Page URL is visible.
Just a few Added thoughts:
Your blog is your space to write about things that matter to you or subjects that you want others to know about. Make it easier to find out what your audience is thinking by making sure there a comments section on your Blog Posts. If you can add social sharing buttons to your Blog Post that is also an added bonus. When someone finds your blog and they like what they see, it’s easy for them to share it with their friends as well. If you are comfortable with your Blog posts, you can also set up a newsletter where people can subscribe to your Blog.
If you’d like you can follow me or sign up for my newsletter. I always have something new and different just for you!